Do NFT projects care about decentralization?

I think it is pretty clear that the NFT ecosystem today is quite centralized. I am trying to get a better idea of how this decentralization might evolve as ethereum (+ L2s) evolve. Do you know of any projects, or perhaps any utility use cases for NFTs that are actually aiming for more decentralization at launch?

I ask this question ask I am a developer working for a company releasing an NFT infrastructure product. We originally were leaning towards a fully decentralized version of this product (There are already some successful centralized competitors). Even though doing so is potentially more technically demanding, we believe that the being decentralized provides a competitive advantage.

But here's the thing: We aren't sure that the NFT community, and specifically NFT project leaders really care much about decentralization, at least not to an extent where our product would have a competitive advantage by having no centralization vector. What do you think about this assertion, and do you think the NFT community is settling for centralization?