Budweiser has changed their Twitter name to beer.eth, and announced an NFT drop on Ethereum

Many individuals have set their ENS name as their Twitter username, but AFAIK Budweiser is the first major company to do so

You can see them displaying beer.eth here https://twitter.com/budweiserusa

And they're selling NFTs on Ethereum mainnet starting today. I'd post a link, but I don't want to get this post removed for NFT promotion.