Can someone explain to me why NFT “clones” are selling for so much?

Ok so I kinda understand how someone might see the cryptopunks or Ether rocks projects as valuable digital collectibles, but what’s going on with the craze over the clone projects? I see so many lazy cryptopunks clone projects (no affiliation to larva labs) with no-name “artists” behind them selling for a lot.. why? Is it just scammers trying to scam each other?

We’re at the point where the successful clone projects are themselves getting cloned.. is it just because rarity? The amount of shits I took this week are rare, does that make it worth 2 eth per turd? Someone please explain.